Stickers are one of those print products that work in almost every context. They go on product packaging, event goodie bags, promotional gifts, delivery parcels and retail shelves. The same format serves completely different purposes, and the main thing that changes between them is the material and how the sticker will actually be used once it leaves the printer.
Whether you’re running a product launch, handing out branded merchandise at an event, or labelling goods for retail, this guide breaks down what to order, what material to choose, and what to get right in your artwork before sending the file.
Stickers for events and promotions
Events are where stickers do some of their most visible work. A branded sticker in a goodie bag, on a lanyard, or stuck to a promotional item travels beyond the event itself and keeps the brand in front of people long after they’ve left.
For event use, kiss-cut stickers on a sheet are the most practical format. Multiple designs can sit on a single backing, sheets are easy to insert into bags in bulk, and each sticker peels off cleanly when needed. Kiss-cut means the cut goes through the sticker layer only and the backing stays intact.
Die-cut stickers, where the sticker is separated entirely from the backing, are better for merchandise and giveaways that people will stick themselves onto water bottles, notebooks or laptops.
One thing worth knowing: at most digital printing shops in Singapore, kiss-cut and die-cut stickers are priced the same because both run through the same cutter. So the choice is entirely about how the sticker will be used, not about cost.
Stickers for product packaging and labels
Product labels need to be more durable than event stickers because the label has to survive whatever environment the product lives in. A label on a skincare jar gets splashed. A food label might go in the fridge. A label on a cleaning product comes into contact with moisture regularly. That’s why the material is chosen for how well it performs, not just how it looks.
- PP (polypropylene) is the go-to for most product labels in Singapore. It’s water and tear resistant, it conforms to curved surfaces like bottles and jars without lifting at the edges, and it handles full-colour printing well. At Orange Print, PP label stickers are printed on 160gsm film in gloss or matte white finishes, with permanent or strong freezer-grade adhesive adhesive.
- Mirrorkote is the paper sticker option for flat packaging where colour impact is the priority. Orange Print prints it on 80gsm self-adhesive paper in either a gloss finish for a vivid, shiny look or a matte woodfree finish you can write on. As a paper stock it isn’t waterproof, so it’s best for indoor or dry-surface use.
- For brands with an artisan or natural positioning, kraft paper stickers on uncoated paper give a completely different feel from vinyl or PP. They’re splash-resistant but not waterproof, so they suit dry products where moisture isn’t a concern.
- For premium labels on wine, cosmetics or gift packaging, hot stamping applies a gold or silver metallic foil over the design for a finish that print ink alone can’t replicate.
- For products that need tamper evidence, security stickers, also known as egg shell stickers, break apart when someone tries to remove them. This makes any attempt to peel them off easy to spot, which is why they are commonly used for warranty seals and asset tags.
| Material | Best For | Notes |
|---|---|---|
| Paper Sticker (Mirrorkote) | Product labels, event stickers | Gloss or matte, vivid colours, indoor use |
| PP (Gloss/Matte White) | Food labels, cosmetics, bottles & jars | Water and tear resistant |
| Kraft paper | Artisan products, organic brands | Natural texture, splash-resistant |
| Hot stamping | Premium labels, luxury packaging | Gold or silver foil on transparent base |
| Security (egg shell) | Warranty seals, asset tags | Fragments on removal |
Getting the artwork right
Most sticker reprints trace back to four things:
Resolution
Use 300 DPI at the final print size, or vector artwork for logos so they scale without losing quality.
Colour mode
Design in CMYK not RGB because screens and presses use different colour systems and the conversion can shift colours noticeably.
Bleed
Extend the artwork 2mm beyond the cut line so a fractionally off cut doesn’t leave a white sliver at the edge.
Custom die-cut shapes
Include a die-line on a separate layer showing exactly where the cut should fall.
PDF is the cleanest file format to send because it embeds fonts and preserves vectors. High-resolution PNG or JPG works too. For Canva designs, export as a high-resolution PDF before submitting.
Ordering stickers at Orange Print
At Orange Print, custom sticker printing covers cut sheet, kiss-cut, die-cut and multiple-dieline sheets in mirrorkote, PP (gloss or matte white), kraft, hot stamping and security egg shell, plus roll-form labels, UV-direct-to-film stickers and fabric stickers for production-line and specialty use.
Most formats have no minimum order quantity. PP labels have a minimum order value of S$3. Turnaround is 3 to 5 working days for most formats, with same-day available on request. Mirrorkote, Kraft and PP stickers confirmed before 11am are often ready the same day or next working day. WhatsApp or use the live chat on the site to confirm capacity before placing.
A lot of customers ordering label stickers and custom sticker printing in the same week also need custom paper bags for retail packaging, or flyer printing Singapore for an upcoming promotion. If that’s you, mention it when you place your stickers and label printing order and we can quote everything together.
Frequently asked questions
1. What is the difference between kiss-cut and die-cut stickers?
Kiss-cut means the cut goes through the sticker layer only and the backing stays intact, so multiple stickers sit on one peel-off sheet. Die-cut means the cut goes through everything and each sticker is fully separated. Both are usually priced the same at digital printing shops in Singapore because they use the same cutter.
2. What sticker material should I use for product labels that get wet?
PP label stickers are the right choice for anything that will get wet regularly. They’re water and tear resistant and conform to curved surfaces, and Orange Print prints them in gloss or matte white finishes.
3. Is there a minimum order for sticker printing in Singapore?
Most sticker formats at Orange Print have no minimum order quantity. PP labels work on a minimum order value of S$3 rather than a piece count. There’s no penalty for small runs, so ordering a test batch before scaling up is straightforward.
4. How long does sticker printing take in Singapore?
Most formats take 3 to 5 working days, with same-day available on request. Mirrorkote, kraft and PP stickers confirmed before 11am are often ready the same day or next working day. WhatsApp before ordering to confirm availability for urgent jobs.
5. Can I get stickers in custom shapes?
Yes. Round, oval, square, rectangle and fully custom die-cut shapes are all available. For custom shapes, provide a die-line file on a separate layer alongside your artwork, or describe the shape in your order notes.
